OUR BRANDS

For 90 years, the Chow Sang Sang Group is one of the most trusted jewellery manufacturers and retailers in Mainland China, Hong Kong region, Macau region and Taiwan region. The Group runs a range of subsidiary store brands to cater to different customer segments, providing a wide variety of products under a self-owned and self-operated model.

CHOW SANG SANG HOUSE BRANDS
One-stop quality jewellery shopping experience

Widely recognised for its elegance, quality products and excellent service, our mainline store brand Chow Sang Sang has been in the leading position of the jewellery industry for decades. These fully scaled stores offer a vast variety of high-quality products catered for different occasions and needs, including wedding jewellery, gifting, daily-wear and fine jewellery.

We have also evolved a line of shops with the moniker ‘生生 • 活宇’ (Oasis by Chow Sang Sang), fitted out in a relaxed, ‘corner-store’ style designed to blend into residential neighbourhoods. This line of shop typically carries themed products lines.

Over the years, Chow Sang Sang has created a series of signature collections that blend traditional craftsmanship with contemporary designs, and continues to offer a one-stop shopping experience that caters to customers from all walks of life.

Personalised Diamond Jewellery Store

PROMESSA captures the elegance and romance of western weddings. Catering to the millennial lifestyle, PROMESSA stores are devoted to offer personalisation jewellery service for our signature collections of engagement rings, wedding bands and bridal accessories.

The PROMESSA experience begins from making a reservation to store, personalising a jewellery style to planning a memorable proposal. The décor creates an atmosphere of romance, providing a space for couples to express their sentiment to each other. The brand continues to expand rapidly across Mainland China, Hong Kong region and Taiwan region.

Trendy Jewellery for Today’s Generation

MINTYGREEN makes affordable luxury fun and refreshing. Catering to the younger customer set, MINTYGREEN’s chic accessories are perfect for daily wear.

With endorsements from young celebrities, an energising store environment, unique crossover collections with licensed brands, MINTYGREEN embodies the spirit of Generation Y and Z. Its physical and online stores are closely linked, giving today’s digitally savvy customers more shopping flexibility.

A Realm of Design and Sophisticated Jewellery

EMPHASIS is here to define the new daily wear jewellery. Fusing fine materials and intricate craftmanship with avant-garde design, our fine jewellery collections embody the spirit of multifaceted beauty.

Diversified jewellery shopping experience

In Macau and Taiwan, our mainline store brand Chow Sang Sang bears the Chinese name 點睛品 (dian jing pin). 點睛品 upholds a tradition of excellence that spans 90 years. The brand’s designs capture the hearts of discerning customers with a taste for exquisite jewellery. 點睛品 has been serving the Macau and Taiwan market for many years, offering a wide range of products and a one-stop shopping experience.

CHOW SANG SANG LICENSED BRANDS
Italian Handcrafts and Contemporary Designs

MARCO BICEGO is an Italian jewellery house famous for its artisanal craftsmanship and contemporary design concepts. For over many years, Chow Sang Sang has been MARCO BICEGO’s exclusive distributor in Greater China. Through this partnership, we offer handcrafted creations that add flair to our customers’ daily lives. The first MARCO BICEGO China flagship boutique opened its doors in 2020.

Official Retailer of Rolex

Chow Sang Sang is proud to be part of the worldwide network of Official Rolex Retailers, bringing these legendary timepieces to watch aficionados in the region. Our experienced Rolex specialists master the necessary skills, technical know-how and special equipment to deliver an unparalleled and authentic experience to our customers.

Official Retailer of Tudor

As part of the prestigious network of Official Tudor Retailers, Chow Sang Sang brings luxury swiss timepieces to watch enthusiasts across Asia-Pacific. Our passionate advisors provide professional knowledge and ensure total reliability and classic refinement in every piece.